In addition to the Coca-Cola brand, the company distributes and markets other recognizable brands, most notably, Sprite. Interbrand [8] values Sprite brand as the 90 th most valuable brand in the world, worth US$4.842 billion. The brand value is closely related to the brand recognition. Simply Wall St. Today we'll do a simple run through of a valuation method used to estimate the attractiveness of The Coca-Cola Company ( NYSE:KO) as an investment opportunity by taking the dgn9B. EPS Grew 9% to $0.71; Comparable EPS (Non-GAAP) Grew 7% to $0.74. ATLANTA, October 24, 2023 – The Coca‑Cola Company today reported third quarter 2023 results, reflecting continued momentum from the first half of the year. “We delivered an overall solid quarter and are raising our full-year topline and bottom-line guidance in light of our Today, the soft drink market is expected to reach a value of more than $592.86 billion by 2028, and a large portion of this landscape is owned by the Coca-Cola brand. In fact, the Coca-Cola Company has a market value of around $260.42 billion, putting it leaps and bounds ahead of other well-known organizations like Pepsi. Strengths – Coca Cola SWOT Analysis. Most Recognized Global Drink Brand: Coca-Cola is one of the world’s oldest and longest-running soft drinks brands and is more recognized than any of its competitors. In 2022, Coca-Cola’s brand value was set at $97.88 billion while its chief contender PepsiCo, Inc. was valued at only $13.7 billion. What We Thought of Coca-Cola’s Earnings. We plan to maintain our $60 fair value estimate for Coca-Cola KO after digesting the company’s third-quarter results, which were slightly better than Despite facing challenges with the brand's reputation in 2019, value-added dairy has been a growing sector in the U.S. and one that could help Coca-Cola going forward.

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