ATLANTA & DUNSTABLE, England-- ( BUSINESS WIRE )--The Coca-Cola Company today announced that it has completed the acquisition of Costa Limited from Whitbread PLC. The $4.9 billion transaction When the Costa Coffee acquisition was announced in August 2018, analysts at Credit Suisse suggested Coca-Cola had paid too high a premium, valuing the UK coffee chain at £2.5bn ($3bn). Yet compared to the $7.1bn Nestlé paid to license Starbucks-branded retail products in 2018, Coca-Cola has not only acquired Costa’s branding rights but also Research & Knowledge. Home Research & Knowledge Marketing Coca-Cola’s swoop for Costa Coffee will cut its exposure to sugar and plastic bottles. Coca-Cola’s £3.9 billion acquisition of Costa Coffee has made quite a ripple. Atlanta-based Coca-Cola is obviously best known for its soft drinks portfolio, found in supermarkets, kiosks, hotels Coca-Cola announced earlier today that it had acquired sports drink maker Bodyarmor in a deal worth $5.6 billion. This latest development represents the biggest acquisition in Coca-Cola’s The other major competitor of PEP has also moved in that direction, with the nearly $5bn strategic acquisition of Costa Coffee. Source: Coca-Cola Q3 2020 Earnings Presentation Costa Coffee. Costa Coffee is a British multinational coffee brand. It is the second largest coffee shop chain in the world and the largest in the UK. Its acquisition by Coca-Cola in 2019 propelled Costa into a truly global brand with locations in 41 countries. UXCam features used: b027del. Global Talent Acquisition Partner - Costa Coffee (The Coca-Cola Company) We have an exciting new role up for grabs – the role of People Operations Manager in our coffee-loving crew! We’re on Coffee grew 11% for the quarter and 13% for the year, primarily driven by cycling the impact of pandemic-related Costa® retail store closures in the United Kingdom in the prior year and the continued expansion of Costa® coffee across markets. Tea declined 9% for the quarter and grew 1% for the year. Having spent a fortune on its acquisition of Costa Coffee, Coca-Cola is likely hoping its investment will pay off, especially given that coffee consumption has grown by 14% since January 2021 in Coca-Cola has already been burned by the ‘hot coffee’ category before - when it invested USD 2.0 billion in Keurig back in 2014 - and it can now be argued that Costa’s acquisition has the In August 2018, Coca-Cola decided to get a USD 5 billion shot of caffeine, and acquired the British coffeehouse Costa. The acquisition was finalized in January 2019, and now the U.S. beverage giant has access to almost 4,000 Costa stores in 32 countries. Coffee is the second most-traded global commodity after oil, and the United States is the

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